Archive for the ‘Trade Show Advice’ Category

Exhibit Spotlight: Blue Jay Consulting

Tuesday, October 14th, 2014


This issue of Exhibit Spotlight focuses on the team at Blue Jay Consulting where we provide a ‘one-stop shop’ service to fulfill whatever they need.


Blue Jay Consulting seeks to help make an emergency department the best it can be. Sometimes this is a relatively straightforward task; other times facing a complex array of problems that require a multi-tiered, long-term set of solutions.

Blue Jay’s goal is to optimize the performance of every organization with which they work. Their team figures out how to maximize the capability of systems and personnel alike. Their techniques are proven, their consultants are respected and their clients benefit from quantifiable results.



The Mission
Blue Jay faced the challenge of creating a diverse array of marketing collateral for an upcoming award ceremony in a timely manner. They required freestanding portable banners that welcome guests into the event and communicate physicians being honored, as well as 20 foot backwalls that illustrate what the company does. In addition to marketing signage, the Blue Jay team needed custom engraved awards to dedicate to award winners.

Blue Jay chooses ExhibitDEAL for their event promotion needs because of our ability to meet strict deadlines without sacrificing quality. If something is ever damaged in transit or the finished product is not up to expectations, we order replacements before the ceremony. This track record for quality and expertise has earned ExhibitDEAL a reputation as a dependable go-to team for tradeshow displays, banners, branded giveaway items, and ceremony awards.


Proven Results
“ExhibitDEAL acts as our trusted consultants. John Cornell’s recommendations have helped us improve visibility in the market and grow the ACEP awards ceremony each year. Their quality production, recommendations and ability to meet deadlines is invaluable to our marketing.” – Misty Butcher | Blue Jay Consulting


There are so many styles and sizes of exhibit displays, it can be daunting to know which styles and sizes fit different needs. The Blue Jay team had a vision of the caliber of exhibition they needed to achieve. Always welcoming a challenge, we began to strategize and agreed that popular, easy to assemble Pop Up Displays will best provide the presence they require.

BlueJay-printing2 BlueJay-printing1
After the graphic designers approve the finished design, the production department begins outputting the graphic panels from our High Definition 1200 DPI printer that utilizes official H.P. inks to ensure vibrant colors that match up to the Pantone color spec.


BlueJay-banner-cut2 BlueJay-banner-cut
In addition to banners and popup displays, ExhibitDEAL helped produce engraved awards for the American College of Emergency Physicians winners; award pictured here on backwall graphics. Graphics are cut by our professional production team and inspected for quality to ensure no ripples or tears were created during the printing process.


The finished graphics are assembled onto the display just as it would be during exhibition to ensure that all graphic panels have been cut to perfectly align with one another for seamless branding.
Accompanying accessory hard case to counter kit with custom printed full wrap graphics to extend the Blue Jay branding for presentation needs.


BlueJay-Backwall2 BlueJay-Backwall3
ExhibitDEAL has had the pleasure of working with Misty Butcher of Blue Jay since 2011 to regularly refresh their high definition graphics branding. Whether an event required backwall displays for marketing, branded counters for presentations and demos, branded promotion giveaway items, or even custom engraved awards ExhibitDEAL was there to provide top quality production at the best deal.



Do you have an upcoming event? ExhibitDEAL offers full service production, including free consultation and 2 hours of complimentary graphic design to get your booth presence started off right. Give us a call at 866-577-DEAL or Email today. Our team of exhibit experts are on hand to answer any questions you have and guide you to the best DEAL.

Audi USA Trade Show Production and Management

Thursday, June 19th, 2014


We have DEALs for all your marketing needs! Audi USA returns from another successful exhibition.

We are proud and honored to repeatedly be chosen by Audi USA to support their trade show visuals.

When Audi came to us in late 2011 to discuss production of their convention displays we had no idea it would blossom into a relationship that continues today. Each season as Audi debuts their new models of luxury vehicles, they update their branding to focus on the new product line.

For over three years ExhibitDEAL has assisted with booth planning, graphical layout, high quality brand printing specifications, production and assembly, shipping logistics, as well as installation and dismantling at the event as part of our management services.

There are so many types of displays, it can be daunting to know which styles and sizes fit different needs. The Audi team has a vision of the caliber of exhibition they needed to achieve and we aim to fulfill that standard whenever work is produced for them. Always welcoming a challenge, we began to advise their marketing team which back walls, banners, island light boxes, and pop up displays will be best to give Audi the presence they require.

Custom made island style Audi Totem

Custom made island style Audi Totem
to accompany new vehicle line

Audi indoor setup

Interior Audi Booth set up – all components carefully checked before show time

After meticulous planning by Audi, they finalized which displays should accompany which vehicle models, both indoors and outdoors. As the event grew near, the full fledged production began. From graphic design to installation, the ExhibitDEAL team delivered on time and under budget.

Audi indoor setup

Audi Booth staffers prepare to greet event attendees

When an Audi event concludes, the ExhibitDEAL team carefully dismantles the various styles of display used to showcase individual products. Each component is cataloged and carefully packaged again. When the parts arrive at our warehouse they again enter inventory and are checked for any damages that may occur due to shifting in transit – ensuring that the booth system is ready to go as soon as the next Audi event is scheduled.

Fedex Staff   fedex-truck

We hope you enjoyed this behind the scenes look at how we employ our full service trade show experience for our valued customer, Audi USA. We hope to be able to offer the same high quality production and care to your company, big or small, whatever your convention needs may be!


Want to discover how you too can go beyond the traditional display AND get the BEST DEAL? Schedule your complimentary consultation today at 866-577-DEAL or Email to begin discussing how we can help you look your best!

Products You Need for Your Trade Show Event

Friday, March 15th, 2013

Here is a teaser from our latest article from our Trade Advice section on

Are you exhibiting at an upcoming trade show? If so, then you need to an eye-catching booth to attract the attention of potential customers. In fact, a well-designed booth can increase your performance dramatically. Therefore, consider including these 7 products at your trade show booth.

Custom Displays

Custom Displays

Custom Displays First, a good booth looks unique and different from the rest of the exhibitors. To differentiate yourself, try using a custom display. This display can be personalized to your company with specific colors, images, and logos. Even better, you can work with a design team to determine the correct layout and backdrop for your area. This way, the display best fits the space you have at the venue. For example, if you are in the center, an island display may be preferred. However, if you are in between other booths, you will probably need an inline display.

Banner Stands

Banner Stands

Once you have designed your display, you can consider investing in additional visual enhancements. Banner stands are a great option to create appeal and interest in your booth. They are also very cost effective. Many companies actually use these stands to highlight promotions or new products.

Read the rest of the article.