Archive for the ‘Trade Show Displays’ Category

Stand Out from the Crowd with Banner Stands

Wednesday, September 12th, 2012

Psst! Want to get a little attention at your next trade show? Its easier than you might think. You already know you need great products and services to get a crowd excited. But to help them find you in a busy trade show, try adding Banner Stands to your next display. Banner Stands offer the ability to showcase that new product or service easily at your display, letting it be one of the first things customer sees. Here are a few of our favorite tips to make your Banner Stands truly unforgettable.retractable-banner-cat

Add unique graphics and make them “pop”! When planning your display, remember that at a trade show your banner is something people will be able to see at a distance. It will be something you can use to draw in a crowd from across the room. Take advantage of this opportunity, and give them something great to see. This is the ideal space to put your spokesperson, top new product or something you are promoting at the trade show.

Have something great to say. This is another important factor to keep in mind. Not only do you want to use graphics, but you want to say something. One of the best things you can add is your company name. Another thing to add would be the tag line or slogan for your latest product or promotion. Make whatever you say something memorable, like that song that keeps running through your head hours after you’ve taken that spinning class at the gym.

Make them an offer they can’t afford to refuse. Want to really draw a crowd? Use your banner as the ideal opportunity to offer visitors something when they visit your booth. They could sample your product, get a free T-shirt or other promotional item. Another exciting opportunity would be to meet your spokesperson!

Our best inside secret of all: use the billboard strategy. Billboards used to be one of the most popular forms of advertising, today you’ll still find billboards in a few favorite places. Billboards can be quite memorable and successful. So what makes a great billboard? It needs to be memorable. It also needs to have appealing graphics, that suit the company to a “T.” That billboard also needs to say something, a “call to action” that reminds you to buy to product, make a call, to do something. Plan yours with that same strategy in mind. Take advantage of the opportunity they offer you at your next trade show, and prepare for a great crowd at your booth!

Go Hi Tech with DIGITAL Banner Stands for Your Next Display

Friday, September 7th, 2012

Some displays can be a bit ho-hum. After awhile its like we’ve all seen it before. In today’s digital age, a great way to get attention is to add technology to your displays. Customers enjoy the hi-def graphics and images they can produce. There are a few reasons a company should consider adding DIGITAL Banner Stands to their next display.DIGITALBannerStand

Show you are up-to-date and on the cutting edge. No matter what industry you are in, its important for your display to represent your company, products and services in the best way. Every company today wants to show they are adept with technology, with a website, social media and using the latest technology. Adding a hi-def banner stand is another way to remind your customers that your company is tech-friendly, and best of all this will work for any industry.

A picture is worth a thousand words. We are a visual society and most of us pay more attention to the images we see related to advertising and promotion than we truly realize. With hi-def, that image/photo is shown to the best of its ability. You can even show a variety of images to entertain and keep your audience captivated with a fun presentation at your display booth.

“Just right” size matters when it comes to displays. The DIGITAL Banner Stand comes in a size you’ll love to set up. At 74” inches tall and 36” inches wide, it only weighs about 100lbs. A hi tech heavyweight that is a logistical lightweight you can easily set up just about anywhere you go. It makes that first day at your booth so much easier, especially if you have to “nudge” the stand into a different location. Its something one able bodied person – or two – can do with confidence, even if they are dressed in business suits and conference badges!

Its budget friendly & adaptable. This is one of the top reasons to choose this technology. Not only can you use this banner stand for this upcoming trade show, but you can create new presentations for trade shows for the coming years! This is not a single solution product, you can keep adapting it to your needs. The stand is large enough to get attention at about 6 1/12 feet tall and 3 feet wide, but also small enough you can consider it for smaller events, not only larger trade shows. Just another reason to go hi tech for your next trade show!

Why a Modular Display Makes Sense For a Trade Show Circuit

Friday, August 24th, 2012

Modular Display

If you are committed to growing your business into a successful one that is competitive in markets across the country, you will probably need to attend several trade shows every year.  Conventions or trade shows create a special and valuable situation for anyone starting out in an industry.  The largest buyers, investors, and people of influence, gather together to investigate the newest developments in their industry at these yearly or sometimes, quarterly events.  For many large industries, there are regional conventions that take place throughout the year.  If you want your company to be competitive in several different markets, you will need to arrange to exhibit at more than one event each year.

Keeping your brands image consistent at every event, will help you create a buzz that spreads throughout the industry.  The business world is smaller than you might think, so if you have a successful show in one region, it is likely that people will talk about your product and booth to their colleges in other regions.  Make it easy for people to find you at a convention, by keep your booth design consistent throughout the year.

One of the best ways to stay consistent, but be able to adapt to changing booth placement and other factors that are out of your control, is to travel with a modular trade show booth display.  The images and overall design of your booth will remain the same, but with a modular booth, you can reposition any element of your booth to create the most efficient layout in each convention location.

Modular booths also give you the freedom of easily breaking your booth down into small shipping cases for easy transport.  Whether you are shipping your booth with a carrier, or packing it up and checking it on a flight as luggage, you will need your cases to be lightweight or of average shipping size to avoid costly charges for oversized packages.