January 23, 2013in Trade Show Advice 0 Likes

Materials To Customize Your Tradeshow Booth

Tradeshows can be an excellent way to drum up business for your company, no matter what industry you are in. A good showing at an annual tradeshow can increase your company’s income and get your name recognized by a larger customer base. What’s more, a great tradeshow display can mean the difference between getting the recognition you deserve and getting unfairly passed by. Here are some of our great options to help you customize a tradeshow booth on any kind of budget.

Tradeshow flooring options

If you are planning on having a large booth that your visitors can walk through, then one of our special flooring options is a good way to set yourself apart from the crowd. Our custom floorings come in laminate, hardwood, vinyl, and carpet options, and are available in a variety of colors and styles to fit any needs. If you own a home furnishings company, for example, our Rollable Flex-Floor in natural wood or natural stone styles can give your portable showroom a homey touch. If you want a more durable look, then try our Flexible Designer Vinyl Flooring, perfect for auto and machine tradeshows, or for anyone who is worried about wear and tear. For a softer, welcoming look, we have a number of Tradeshow Carpet options available in a selection of tasteful colors.

Tradeshow panel display options

Panel displays are portable walls that can be used to fence in your tradeshow booth and give visitors the impression that they are stepping off the main floor into a store or showroom. This can give your booth a professional touch, and serve to make it look more legitimate in comparison to freestanding tables that surround it. Our panel displays come in ten foot and twenty foot sizes, and we offer a number of different options to help you customize your display space to fit your needs. Choose shelves, sidebars, or plain panel walls. All of our panel displays are made from high quality vinyl, making them a breeze to clean and easy to hang posters and other displays on. Finally, we offer high quality custom designs printed on your panels. Choose colors, or have your company logo printed directly on your display.

Tradeshow furniture options

Deciding what furniture is essential to your booth can be one of the hardest parts of setting up for a tradeshow. If you have too little then you won’t have enough room to work, and if you have too much then your booth becomes crowded and unwelcoming. Fortunately, we offer a wide variety of shelving and furniture options so you can customize your booth to perfectly suit your needs. Our SOLO Demo Stations provide counter space for demonstrations, conducting transactions, or holding literature on your products and services. They come with several different options for shelf space and signage, but all are compact, portable, and professional looking. For an extra charge, our graphics artists can print your company’s logo or any other custom design right on the demo station.

Attracting positive attention for your product or service is what tradeshows are all about, and we offer the tools you need to do just that. Our products will give you a high quality look and a professional edge that can make you the talk of the tradeshow and the selling season that follows.

November 30, 2012in Banner Stands 0 Likes

Bringing Digital Technology To Your Exhibit Space

Every industry has its trends and the exhibition industry is no different. If you regularly represent your business at trade shows and similar industry events, then you’ve noticed a lot of trends come and go. The money you invest in your display materials has to be wisely spent and you’re rightly hesitant about purchasing new items just because they’re hot one minute. Digital signage is one display component that is here to stay. These easy to use high-tech items can enhance your sales space and command the attention of people attending any industry event

The Advantage of Technology

Some exhibitors are concerned that electronic display elements will be difficult to use, heavy to transport, and unpredictable. We can assure you that our digital signs are none of these things. They’re easy to program, a breeze to transport, and will operate reliably as long as you need them to.

We’ve chosen to offer state of the art high-definition LCD screens that can be easily mounted on a stand or other display of sufficient size. LCD screens are known for their exceptional color and high performance. All laptop computers, hand held digital devices, and tablet computers use LCD screens. An LCD screen can use much less power than old fashioned CRT screens and are compact and lightweight; the 32” screen we offer weighs only twenty pounds! All told, LCD screens are the preferred display method the world over.

Integrating Digital Signs into Your Display Space

The advantages of LCD technology are clear, though what can it bring to your company? How will a digital sign help you promote your products?

High-definition LCD screens are ideal for displaying detailed images. If your company sells products that have detailed elements, this is a good way to highlight those. Video or still images of small scale function allow customers to view the product without requiring you to bring a full demonstration model. Informational video, product specs, and other helpful facts can be displayed on the sign, leaving team members free to share more specific information with interested clients.

Because LCD screens are so lightweight, it’s possible to place them in creative ways. A floor stand is one easy way to display a digital sign; it can be moved around and positioned exactly where you want it. Table stands are also available and help draw attention to the other materials you have on display.  Even better, by strategically placing shelves near the backdrop of your space it’s possible to create a dynamic visual “canvas” that draws attention to central elements.  With a little creative thinking you can do a lot with these convenient screens.

What You’ll Need

LCD screens are powered by a standard electrical supply so they can be plugged into any handy wall outlet; you may want extra extension cords.  You’ll also need a secure stand.  We can supply you with reasonably priced floor stands that are stable and ready for use in minutes.  Our two floor stand products securely mount a 32” inch screen; built-in speakers, remote control, and 2 GB SD card reader are included with our premium model.

The investment you make in digital sign equipment is going to be a wise one.  The technology behind these items has proven its usefulness and market longevity so there’s no need to be concerned about obsolescence any time soon.  Digital signs will bring a brand new dimension to all your displays.

September 7, 2012in Banner Stands 0 Likes

Go Hi Tech with DIGITAL Banner Stands for Your Next Display

Some displays can be a bit ho-hum. After awhile its like we’ve all seen it before. In today’s digital age, a great way to get attention is to add technology to your displays. Customers enjoy the hi-def graphics and images they can produce. There are a few reasons a company should consider adding DIGITAL Banner Stands to their next display.DIGITALBannerStand

Show you are up-to-date and on the cutting edge. No matter what industry you are in, its important for your display to represent your company, products and services in the best way. Every company today wants to show they are adept with technology, with a website, social media and using the latest technology. Adding a hi-def banner stand is another way to remind your customers that your company is tech-friendly, and best of all this will work for any industry.

A picture is worth a thousand words. We are a visual society and most of us pay more attention to the images we see related to advertising and promotion than we truly realize. With hi-def, that image/photo is shown to the best of its ability. You can even show a variety of images to entertain and keep your audience captivated with a fun presentation at your display booth.

“Just right” size matters when it comes to displays. The DIGITAL Banner Stand comes in a size you’ll love to set up. At 74” inches tall and 36” inches wide, it only weighs about 100lbs. A hi tech heavyweight that is a logistical lightweight you can easily set up just about anywhere you go. It makes that first day at your booth so much easier, especially if you have to “nudge” the stand into a different location. Its something one able bodied person – or two – can do with confidence, even if they are dressed in business suits and conference badges!

Its budget friendly & adaptable. This is one of the top reasons to choose this technology. Not only can you use this banner stand for this upcoming trade show, but you can create new presentations for trade shows for the coming years! This is not a single solution product, you can keep adapting it to your needs. The stand is large enough to get attention at about 6 1/12 feet tall and 3 feet wide, but also small enough you can consider it for smaller events, not only larger trade shows. Just another reason to go hi tech for your next trade show!

August 3, 2012in Trade Show Advice 0 Likes

Top Ways to Make Your Convention Booth Unique

If you have ever walked the isles of a trade show or convention hall you have probably experienced the overwhelming sensation that comes with trying to take it all in.  Many attendees at trade shows arrive with a schedule of meetings and products they want to interact with over the course of the event.  This greatly narrows the amount of time important buyers and investors have to explore the booths of companies whose products they did not know about ahead of time.  In order to ensure that your companies booth is one of the stops people make during those unscheduled times, and also to make sure you have a long list of appointments the next time you attend a convention, you will need a booth design that is unique.

Using visual aids to help you draw people to your booth from far away is the first step toward creating an eye catching set up for your convention booth.  Invest in large scale pop up displays, digital displays, or banners that can be hung high up in your booth.  High quality graphic images that can be seen from far away will bring people to your booth.

Creating a buzz around the convention is also a great way to bring people to your booth.  Plan a cocktail party in your booth, or just spread the word that you will be handing out treats at the end of the day.  As word spreads about your gathering, people will likely stop by for the free stuff.  This will give you an opportunity to quickly talk about your products and greatly increase the traffic to your booth.

Another great way to get people to your booth is to offer a giveaway or create a fun game for people to play in your booth.  As word spreads about the company with the most fun booth experience, people will become aware of your products and your brand will be the talk of all the night time events.

July 31, 2012in Banner Stands 0 Likes

Digital Banner Stand Kits

Whether you are planning a trade show booth, product launch, or in store marketing campaign, including a digital banner as part of your campaign will draw people’s attention and give your brand a state of the art look.  Traditional signage is still an effective way to market a product, but digital technology will give you the flexibility to keep up with a rapidly changing marketplace.

Digital banner stands come in a number of sizes and can offer you several options for promoting your project.  You can choose a monitor that displays both images and video to give your marketing team an arsenal of multimedia tools.  With a digital banner stand you can display a loop of images set to music, video testimonials, product information videos and professional commercials.  A digital banner stand will keep people engaged many times longer than a traditional banner.

For most people, the best choice when buying a digital banner is to buy a kit.  Digital banner stand kits provide a company with everything they need to start advertising their products right away.  These kits usually include the stand, which ensures you monitor is secured and looks great at all times.  They also include built in speakers to allow you to not only show video but also project sound as well.  Sound coming from you booth will help you get that attention of people walking by.  Many kits also come with the wires needed to connect your system and some even have memory sticks that will make it easy to transfer media from your home or office computer into the digital banner.

A remote control is another useful tool that often comes with a digital banner stand.  A remote will allow you to change the image on your screen from anywhere in your booth.  It will also help you to work with the banner even if it is mounted out of your reach.  Finally, digital banner stand kits usually come with a sturdy case that will keep your system is great shape as you ship it to and from trade shows or other exhibit locations.

July 12, 2012in Trade Show Displays 0 Likes

Energy Curved Fabric Displays and Other Cost Saving Fabric Trade Show Options

Many small business owners struggle with the overwhelming costs of exhibiting at a large convention or trade show.  Many business owners do not think they cannot afford the money to create a professional booth layout so they choose not to attend the show at all.  Remember, you cannot grow your business without connecting with other people in your industry, and conventions and trade shows are a vital part of making those connections.

When you break down the costs of exhibiting at a trade show you will find that while there are some costs that cannot be reduced, like booth fees and basic travel costs, you booth design costs can vary greatly and with a little planning you can create a booth layout that is both engaging and cost effective.  Many larger companies bring in construction crews and spend thousands and even tens of thousands of dollars building solid walled units in their booths.  Obviously a small business on a budget cannot afford that kind of expenditure for every trade show or convention.  Large scale fabric displays are the perfect alternative to solid construction.

A fabric display will help you create a banded professional look in your convention booth for less money.  These fabric systems are easy to set up and usually do not require you to hire any additional help setting up or taking them down.  In addition to the labor costs being reduced, fabric displays are lightweight and fit in easy to transport travel cases.

The energy curved fabric displays off you the opportunity to create solid walls in your booth with their state of the art tension fabric design.  You can choose to print graphics on every panel or leave some solid to allow your products to shine in front of one of the many eye pleasing color options.

August 12, 2011in Trade Show Advice 0 Likes

Trade Shows Require Pre-Planning

Trade Shows Require Pre-Planning

Many companies are forgoing trade shows and other marketing efforts in light of a bad economy that seems to get worse. Trade shows can be costly to attend – you have to think about the cost of your booth, your promotional materials, staffing your booth, travel, hotel, and incidentals. However, a trade show can be a great way to generate leads, increase sales, and gain exposure in your industry. If you do plan to exhibit at a trade show, there are some things to think about several months in advance. Here is a handy guide to planning for your trade show participation.

In the three to six months before the trade show, make sure you have a clear goal in mind. If you want to make sales on the floor, make sure you are equipped to do so by coming up with a way to accept credit cards, equipping your booth with your product, or having an easy way to sell your service. Making a sale is the honey pot in the trade show world, so if it is your goal to do so, make sure you are prepared.

In that same time period, set a goal for how many contacts you want to make – whether they are sales leads, investors, good industry contacts, or potential employees. It is not good to go into a trade show with no clear goals in mind. Having a plan and executing that plan result in a higher ROI. If you set goals and achieve them, you feel that you’ve accomplished something real, rather than waiting until the end and trying to figure out what you may have accomplished.

Also several months prior to the trade show, schedule some meetings. Schedule lunches with industry leaders, vendor presentations that are pre-set with invitations issued, and meetings with potential customers. Scheduled events and meetings take the guesswork out of who you will impact with your trade show message.

Speaking of the trade show message, make sure you know what your primary message should be. This is what your booth and all your marketing materials will reflect, so to make sure your materials and setup send the right message, figure out what that message is.

Once you’ve done all that, it’s time to get your booth, design your handouts and promotional materials, and plan your trade show exhibit. Book plane tickets and hotel rooms far enough in advance to take advantage of any promotional prices, and make sure you have your staff sorted out so that all your preparation will pay off.

January 29, 2008in Exhibit Deal News 0 Likes

ExhibitDEAL to Offer Top Point of Purchase Displays

POP Displays great for trade shows and as sales booths

Santa Monica, CA – January 23, 2008 – Continuing to offer the very best trade show displays, booths, and accessories, ExhibitDEAL is happy to announce the addition of Point of Purchase Displays to their already impressive selection of trade show products.  ExhibitDEAL can be found online at:  https://exhibitdeal.com/ .

Offering a line of over 200 new, top of the line POP Displays, ExhibitDEAL is one again showing why they are an industry leader for trade show booths and exhibits.  An excellent choice for both trade shows and as sales booths in office buildings, malls, and outdoor venues, POP Displays are quickly growing in popularity with an increase in the number of options available to customize the display to the needs of the owner.

“These are great, new, fun [POP] Displays and we’re very excited to be adding them to our line,” Mat Kelly, President of ExhibitDEAL said.  “They’re perfect for those that already have a trade show display and want to give their business that extra nudge, or those just looking to branch out into new areas.  There really is a POP Display for everybody and every business.”

Since 2000, ExhibitDEAL has been leading the industry with trade show displays and booths that are on the cutting edge of style and material trends.  Their selection of trade show exhibits and accessories, which include banner stands and literature racks, is second to none, and their continued commitment to the environment is clear by their selection of Green Trade Show Flooring, all of which can be found on their website:  https://exhibitdeal.com/ .