August 12, 2016in Banner Stands 0 Likes

Miami Dade Puts a New Face Forward

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Today we put the spotlight on a valued client with an impressive collection of work produced through us. Their investment in Curved Pop Ups, Counters, Throws and Retractable Banner Stands shows Miami Dade College’s trust in the consistent quality and excellence of our branding solutions. We would like to show you some of the displays that have come from our continued relationship, and maybe you can get some cool ideas to use at your next event.

 

Who is Miami Dade College?

As democracy’s college, Miami Dade College changes lives through accessible, high-quality teaching and learning experiences. The College embraces its responsibility to serve as an economic, cultural and civic leader for the advancement of our diverse global community.

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Concept to Completion

Miami Dade’s new branding displays would debut at MDC Day. The event called for visually consistent designs with unique images and text to express the individuality of each department. For different academics, our graphic design team worked with MDC to produce art that focuses on the values that make each department great.

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Preparing for MDC Day Event

This was a special event in Tallahassee for Miami Dade College to showcase their innovative education programs in the Florida House of Representatives. Program Directors from six MDC Schools had the opportunity to present their unique curriculum to State Representatives. The idea of the visual design was to highlight the students at work, using real photographs, not stock images. The result was an engaging display that could communicate the way MDC is transforming the student’s lives.

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Matthew Wohl with the new set of 10ft Curved Pop Ups, EA300 with Case Wrap and Retractable Banner Stands.

 

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Fresh off production, the new fleet of MDC 10ft Pop Ups and Retractable Banners designed for their different university departments.

 

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Miami Dade with their presentation set up. They chose the popular 10ft Curved Pop Up Display with two deep navy Draped Table Throws.

 Emerge Americas 2016 Event

MDC wanted to have a more impressive presentation at this event, to highlight their capabilities in technology and innovation. The idea was to create an open space with plenty of live demonstration of various technologies students are working on. The display design featured and L shaped wall that would help brand their space, with attractive colors and futuristic design. In the middle, a truss structure branded with large headers helped secure the equipment for a live virtual reality demonstration. A custom reception counter doubling as workstation helped complete the setup.

 

Miami Dade (1)

 MDC expanded their marketing plans in 2016 which brought this amazing booth set up to life. Our popular collapsible pop up frame is seen here with an L-shape layout that spans the large booth space. Notice the excellent use of screens for dynamic messaging that prompts more visitor engagement as seen with the Interactive Kiosk setup to the right side of the Pop Up Display.

Miami Dade (2)

 To the left is a tightly fit 6ft Stretch Table Cover. Quattro Connector Counter with accompanying monitor. The booth center features a four sided Truss system with large apex Banners at the top.

 

“It looks great. You did a great job.”

Matthew Wohl | Chairperson of Entertainment School | Miami Dade College

Looking Ahead

The feedback from Emerge was so successful that MDC has already contracted an even larger space for 2017. ExhibitDEAL is currently working on an impressive new design to create a visually appealing display, while incorporating features for the booth to be functional and easy to assemble. Can’t wait to make it a reality!

We hope you enjoyed this inside look at how we support the volume of display needs for the MDC brand. From concept to order it has been a fulfilling collaboration.

The ExhibitDEAL team can be reached at Sales@Exhibitdeal.com or call 866-577-DEAL, we’d love to put our experience to work for you.

March 31, 2013in Trade Show Marketing 0 Likes

How to Create a Winning Booth Design

We have written a new article with advice on creating a successful trade show booth design. Keep in mind some key points when designing your booth area, such as using the right flooring, buying a portable booth and more.

If you are exhibiting at an upcoming trade show, you need an amazing booth design that will enhance your presentation and help you to be more productive. The following suggestions are helpful tips to ensure that your space looks the best.

Create Interest With The Right Visuals

First, a good booth will grab the attention of all of the guests at the show. There are many different eye-catching options that will successfully attract the attention you are in need of, including the following:

  • Pop up displays
  • Banner stands
  • Hanging banners
  • Table covers
  • Digital signage

These details can be used to create interest and describe your brand or products. They can also be customized to match your branding, company colors, and overall display. When designing these features, avoid using dull colors or black and white backgrounds. Instead, create visuals that are brighter in color and more vivid. These colors are more eye-catching and interesting to potential customers.

Read the rest of the article.

March 15, 2013in Trade Show Advice 0 Likes

Products You Need for Your Trade Show Event

Here is a teaser from our latest article from our Trade Advice section on ExhibitDeal.com.

Are you exhibiting at an upcoming trade show? If so, then you need to an eye-catching booth to attract the attention of potential customers. In fact, a well-designed booth can increase your performance dramatically. Therefore, consider including these 7 products at your trade show booth.

Custom Displays

Custom Displays First, a good booth looks unique and different from the rest of the exhibitors. To differentiate yourself, try using a custom display. This display can be personalized to your company with specific colors, images, and logos. Even better, you can work with a design team to determine the correct layout and backdrop for your area. This way, the display best fits the space you have at the venue. For example, if you are in the center, an island display may be preferred. However, if you are in between other booths, you will probably need an inline display.

Banner Stands

Once you have designed your display, you can consider investing in additional visual enhancements. Banner stands are a great option to create appeal and interest in your booth. They are also very cost effective. Many companies actually use these stands to highlight promotions or new products.

Read the rest of the article.

February 20, 2013in Hybrid Displays 0 Likes

How To Protect Your Displays During Shipping

After spending countless hours designing the perfect marketing strategy for your trade show booth—not to mention countless dollars on custom signage with compelling graphics—you will definitely want to do everything you can to protect your exhibit products when they are being shipped to each expo. Here are a few tips to help you do just that.

1. Select the right shipping containers.

The biggest mistake that companies make when it comes to shipping exhibit materials for a tradeshow booth is to ship them in containers that are the wrong size. There are a variety of products on the market that are designed specifically for tradeshow products. For instance, our half-hard case built to perfectly fit 6 foot and 8 foot tabletop pop up displays and ready pop fabric displays. You won’t have to worry about the popping mechanism getting damage during transit, bouncing around in the back of a truck or as it is thrown into the cargo area of a plane. Similarly, digital displays will require special protections such as monitor cases and the like.

2. Choose durable materials.

Obviously, you aren’t going to ship your tradeshow displays in a cardboard box; plastic tends to be the material of choice. Shipping containers that are rotational molded, however, tend to be stronger than those that are injection molded. The rotational molding process also allows the containers to be designed with a more customized fit for the product and manufactured using the optimal thickness to protect the product. In other words: the shipping containers will fit your display materials like a glove!

3. Look for features that make it more convenient to transport.

Your exhibit displays will be less likely to get damaged if you also look for features that make it easier to move from one location to the next—from the truck to the dock, from the dock to the expo floor, etc. Such features include:

  • Wheels
  • Handles
  • Locks

You may think of locks as a security feature rather than a transportation feature, but locks also protect the case from accidentally being popped open in the event that the container is dropped during the loading and unloading process.

4. Hire a reliable shipping company.

Most likely, the products you will be shipping are heavy and oddly shaped, making it more cost efficient to select the services of a specialized shipping company rather than a general parcel service. Often, the venue will offer a list of preferred providers that they recommend you use. Don’t hire a company without first checking a few references to determine their reliability. Nothing will make your company look more unprofessional than being forced to use displays that are damaged or broken or, worse yet, haven’t arrived on time. You will also want to inquire about other services the vendors may or may not offer such as:

  • Less than truckload service
  • Inside pick-up and delivery
  • Flexible scheduling
  • On-site assistance
  • Unpacking and debris removal

If you follow this advice to pack and protect your tradeshow displays, you can be sure that your investment will arrive in tact, attract potential customers and pay off at many tradeshows to come.

December 5, 2012in Hybrid Displays 0 Likes

Designing Your Trade Show Booth With The Client In Mind

You’re confident in your sales pitch, you’re certain your product and/or service is solid, and you’re excited to sell it to the world. You’ve worked very hard up to this point, and now it’s time to go the extra mile by introducing your business, product, and vision to the public at your very first trade show event. And while simply showing up has exposed your company and service to multitudes of potential clients, the ultimate objective is to present an exhibit space that not only represents your company and service but compels passersby to stop, think, and consider how your product can benefit them. Here are a few examples of effective trade show booth components that you can incorporate into your own presentation to make the right first impression, and gain clients in the process.

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Trade Shows Come and Go but Pop-Up Displays are Forever

Depending on the size of the trade show you’re presenting at, and the number of events you’ll be attending throughout the year, you may find that an easy-to-assemble pop-up display works best. These highly portable and convenient exhibits come in various sizes, from tabletop units to full-size floor models, and may be mixed and matched to create a customized display area that’s right for you. Pop-up exhibits can be especially helpful if your assembly team is limited or you find yourself working under strict deadlines to vacate the show room after the event ends.

Fortify Your Exhibit Space with Portable Panel Systems

If ultimate customization is what you’re looking for in your trade booth exhibit, then you might prefer to go with a portable panel-style booth. Specially designed to create an engaging and interactive space for customers, portable panel displays can be configured with features like desktop peninsulas, banner stands, and vital wall space to showcase your products and services. The added workspace and shelving options that panel system booths allow for can also be suited for such elements as live demonstrations, interactive graphic modules, and retail counters.

Create the Right Backdrop for Your Booth’s Success with Softspace Displays

To create a truly multidimensional trade show booth, it’s important to use all of your allotted space effectively. Softspace display elements can complement your exhibit by providing depth to your display area. Softspace displays are also fully customizable to be as simple or multifaceted as you like. By incorporating components like graphic panels, light fixtures, and scenery walls to your booth, you encourage your visitors to linger a little longer as they look over everything you have to offer. Even the more subtle details offered in softspace displays go a long way in leaving a lasting impression on your intended audience.

Swag bags are fun and everyone enjoys snatching up a complimentary pen, pin, or cookie, but that’s not what keeps potential clients’ attention for very long. The thoughtful arrangement and intelligent presentation of your trade show booth can really make the difference between simply being seen or being intriguing and memorable. Along with arming your exhibit with charming attendants, easy-to-identify signage, and a product to be proud of, these display elements can help put you on the map of the showroom floor and keep you and your service on your customers’ minds long after the trade show ends.

July 31, 2012in Banner Stands 0 Likes

Digital Banner Stand Kits

Whether you are planning a trade show booth, product launch, or in store marketing campaign, including a digital banner as part of your campaign will draw people’s attention and give your brand a state of the art look.  Traditional signage is still an effective way to market a product, but digital technology will give you the flexibility to keep up with a rapidly changing marketplace.

Digital banner stands come in a number of sizes and can offer you several options for promoting your project.  You can choose a monitor that displays both images and video to give your marketing team an arsenal of multimedia tools.  With a digital banner stand you can display a loop of images set to music, video testimonials, product information videos and professional commercials.  A digital banner stand will keep people engaged many times longer than a traditional banner.

For most people, the best choice when buying a digital banner is to buy a kit.  Digital banner stand kits provide a company with everything they need to start advertising their products right away.  These kits usually include the stand, which ensures you monitor is secured and looks great at all times.  They also include built in speakers to allow you to not only show video but also project sound as well.  Sound coming from you booth will help you get that attention of people walking by.  Many kits also come with the wires needed to connect your system and some even have memory sticks that will make it easy to transfer media from your home or office computer into the digital banner.

A remote control is another useful tool that often comes with a digital banner stand.  A remote will allow you to change the image on your screen from anywhere in your booth.  It will also help you to work with the banner even if it is mounted out of your reach.  Finally, digital banner stand kits usually come with a sturdy case that will keep your system is great shape as you ship it to and from trade shows or other exhibit locations.

May 21, 2011in Trade Show Advice 0 Likes

Trade Show Logistics & Organization

Trade exhibitions generate a lot of sales revenue and are an excellent tool for branding your business and cementing the company in the minds of potential buyers and business partners. A lot of effort goes into creating trade show success, and you need to well organized and be able to manage the disparate aspects of the show so you meet your objectives.

Before the exhibition date, have your team rehearse their roles on the day. Do this several times because this will help make practices second-nature to them. It is a lot easier to meet and greet if you have been practicing doing it for several sessions beforehand for instance.

Your trade show booth and collateral will also have to be transported to the venue and set up. Practice setup for real and then have other staffers look at the show layout and display and let them give their thoughts on the impact and how to improve it. This is all good stuff to find out well in advance so you are not improvising on the day.

That said, the trade show itself will probably always have an issue which requires you to think on your feet. You can minimize these instances by performing some advance planning and research. For instance, where is the best food for the booth team to be found? How about where you will provide post-show entertaining if you hook up with prospects who want to spend time with you after the show? How about finding out where you can source items you may need if you have a breakage with your equipment or collateral?

By rehearsing and planning for the worst, you are more likely to have an incident free trade show, which will allow you to focus on the reason you are there – meeting people and generating sales interest.