December 19, 2012in Banner Stands 0 Likes

Let Your Sign Do The Talking

No matter how long you’ve been in business or how fantastic your product may be, it’s always important to get your name out there and attract new clients. It’s for that very reason that trade shows are so popular with attendees and presenters alike; these types of events bring competitors together under one roof—or arena—to sell their services and products to a captive audience. And while reserving space at a trade show does ensure that attendees have access to your product or service, it does not guarantee that anyone will take notice of your booth. Make sure that your company, service, and display is represented in the best and most efficient way to attract prospective customers by using quality signage to its fullest potential. By literally putting your brand out there for all to see you can help to make sure it’s not soon forgotten.

Digital Signs for a Digital Age

Over are the days when the entire scope and breadth of your business had to be encapsulated in a single image or poster. With the advent, popularity, and convenience of digital banners and stands, you have the freedom to showcase as many images as you like in one easy-to-display unit. Digital banners are portable, and may be uploaded with as many graphics as you need. Many types of digital banner stands feature speaker units, and Hi-Definition screens are quickly becoming standard to showcase your work at the highest quality possible.

Taking Your Sign to the Streets

It’s true that many trade shows take place inside venues like convention centers and hotel ball rooms, but that is not to say that you won’t ever find yourself manning a booth outdoors. Proper signage may be even more crucial when you don’t have a roof over your head, since there are so many factors and distractions that you simply can’t account for. Tools like double-sided retractor banners, 3-D graphic spades, and lightweight aluminum stands provide exhibit booths with the visibility they need in a bustling outdoor environment.

Getting the Head Start You Deserve Right Out of the Gate

Your exhibit booth’s main sign might be striking and eye-catching, but it’s only visible to trade show attendees that are actually at your display. It’s possible to make your first impression first by showcasing your brand with a strategically positioned retractable banner. Banner stands come in a variety of sizes and are incredibly portable. Simply place your banner at the entrance of the trade show venue or in the hotel lobby and get to the business of introducing your product to clients before they even find your booth on the floor of the showroom.

With so many booths to see and such huge crowds to negotiate through, sometimes it’s a wonder that trade show attendees ever find the products and services they’re interested in, let alone differentiate one display from the next. That’s where your booth’s signage really comes into play. By using easily noticeable markers that speak to both the name of your business and the type of services or products you offer, you take the first step in making a meaningful connection with prospective customers. And when it comes to presenting at trade shows, getting and keeping your audience’s attention is the ultimate goal.

November 30, 2012in Banner Stands 0 Likes

Bringing Digital Technology To Your Exhibit Space

Every industry has its trends and the exhibition industry is no different. If you regularly represent your business at trade shows and similar industry events, then you’ve noticed a lot of trends come and go. The money you invest in your display materials has to be wisely spent and you’re rightly hesitant about purchasing new items just because they’re hot one minute. Digital signage is one display component that is here to stay. These easy to use high-tech items can enhance your sales space and command the attention of people attending any industry event

The Advantage of Technology

Some exhibitors are concerned that electronic display elements will be difficult to use, heavy to transport, and unpredictable. We can assure you that our digital signs are none of these things. They’re easy to program, a breeze to transport, and will operate reliably as long as you need them to.

We’ve chosen to offer state of the art high-definition LCD screens that can be easily mounted on a stand or other display of sufficient size. LCD screens are known for their exceptional color and high performance. All laptop computers, hand held digital devices, and tablet computers use LCD screens. An LCD screen can use much less power than old fashioned CRT screens and are compact and lightweight; the 32” screen we offer weighs only twenty pounds! All told, LCD screens are the preferred display method the world over.

Integrating Digital Signs into Your Display Space

The advantages of LCD technology are clear, though what can it bring to your company? How will a digital sign help you promote your products?

High-definition LCD screens are ideal for displaying detailed images. If your company sells products that have detailed elements, this is a good way to highlight those. Video or still images of small scale function allow customers to view the product without requiring you to bring a full demonstration model. Informational video, product specs, and other helpful facts can be displayed on the sign, leaving team members free to share more specific information with interested clients.

Because LCD screens are so lightweight, it’s possible to place them in creative ways. A floor stand is one easy way to display a digital sign; it can be moved around and positioned exactly where you want it. Table stands are also available and help draw attention to the other materials you have on display.  Even better, by strategically placing shelves near the backdrop of your space it’s possible to create a dynamic visual “canvas” that draws attention to central elements.  With a little creative thinking you can do a lot with these convenient screens.

What You’ll Need

LCD screens are powered by a standard electrical supply so they can be plugged into any handy wall outlet; you may want extra extension cords.  You’ll also need a secure stand.  We can supply you with reasonably priced floor stands that are stable and ready for use in minutes.  Our two floor stand products securely mount a 32” inch screen; built-in speakers, remote control, and 2 GB SD card reader are included with our premium model.

The investment you make in digital sign equipment is going to be a wise one.  The technology behind these items has proven its usefulness and market longevity so there’s no need to be concerned about obsolescence any time soon.  Digital signs will bring a brand new dimension to all your displays.

November 15, 2012in Hybrid Displays 0 Likes

Quality Display Options For Your Next Industry Event

10ft-floor-pop-up-displayGiving your company display the look it needs to make a good impression at trade events can be challenging.  You have a lot of important information that you want to share with potential customers but you’re also competing with a lot of other exhibitors trying to do the very same thing.  Instead of bringing new, untested technology into your booth space, consider pop up displays.  These easy to use displays can be placed on tables right at eye level and moved about as you need to. Floor displays bring a polished, professional look to any booth space.  Even better, you can create a pop up display that has exactly the size and appearance you want.

Eye-Catching and Informative

Pop up displays are one of our most popular exhibition products.  Our customers especially appreciate how easy they are to customize.  This custom look helps you stand out and attract the attention of event attendees.

When you choose to purchase a pop up display from us, you’ll first select which size you want.  Tabletop displays are available in lengths of six or eight feet, in keeping with standard table lengths.  These displays are large enough to command attention and streamlined so that you can still use the table space for other items.  If you prefer a floor display, you can choose a model that’s eight, ten, or twenty feet long.  Each helps create an organized, attractive space in which people can stand and move around easily.

The surfaces of these displays feature high resolution graphics and text to make them informative as well as attractive.  To make the design process as easy as possible for our customers, the designs you submit to us don’t need to be created in separate portions for each panel and no bleed space is necessary.  We can accept electronic files in all industry standard formats including Photoshop 6, 7, or CS; Illustrator 8, 9, 10, or CS; Indesign 2; and QuarkXpress 4, 5, or 6.

Versatility and Convenience

Every element of an exhibition booth space has to be used to its full advantage; there’s no space for unnecessary components so each one has to be chosen with care.  The versatility of pop up displays makes them a natural fit in all settings.  A tabletop display calls attention to the other elements within your space, such as brochures and handouts.  Floor displays enhance the flow of foot traffic and establishes a space that is clearly your own.  Even better, with our custom pop up displays it’s possible to create a space that’s entirely unlike any other in the exhibition hall.

Time is of the essence at every industry event, so you don’t want to waste time assembling complex display components.  This is another area in which pop up displays excel.  The lightweight portions can be put together by only a few staff members so you can be ready to go in just minutes.  When you’re done for the day, everything disassembles quickly and can be packed up securely for easy transport.

The Right Look

In the end, you want your booth space to look professional and engaging.  There are many excellent display ideas that will help you achieve this goal.  Pop up displays will help your team members focus their attention on the customers instead of on the display.  These convenient and attractive display options are highly customizable to give you the most value for your money. P3XRPPDE36DF

September 12, 2012in Banner Stands 0 Likes

Stand Out from the Crowd with Banner Stands

Psst! Want to get a little attention at your next trade show? Its easier than you might think. You already know you need great products and services to get a crowd excited. But to help them find you in a busy trade show, try adding Banner Stands to your next display. Banner Stands offer the ability to showcase that new product or service easily at your display, letting it be one of the first things customer sees. Here are a few of our favorite tips to make your Banner Stands truly unforgettable.retractable-banner-cat

Add unique graphics and make them “pop”! When planning your display, remember that at a trade show your banner is something people will be able to see at a distance. It will be something you can use to draw in a crowd from across the room. Take advantage of this opportunity, and give them something great to see. This is the ideal space to put your spokesperson, top new product or something you are promoting at the trade show.

Have something great to say. This is another important factor to keep in mind. Not only do you want to use graphics, but you want to say something. One of the best things you can add is your company name. Another thing to add would be the tag line or slogan for your latest product or promotion. Make whatever you say something memorable, like that song that keeps running through your head hours after you’ve taken that spinning class at the gym.

Make them an offer they can’t afford to refuse. Want to really draw a crowd? Use your banner as the ideal opportunity to offer visitors something when they visit your booth. They could sample your product, get a free T-shirt or other promotional item. Another exciting opportunity would be to meet your spokesperson!

Our best inside secret of all: use the billboard strategy. Billboards used to be one of the most popular forms of advertising, today you’ll still find billboards in a few favorite places. Billboards can be quite memorable and successful. So what makes a great billboard? It needs to be memorable. It also needs to have appealing graphics, that suit the company to a “T.” That billboard also needs to say something, a “call to action” that reminds you to buy to product, make a call, to do something. Plan yours with that same strategy in mind. Take advantage of the opportunity they offer you at your next trade show, and prepare for a great crowd at your booth!